“I want to know what it’s like to play in a Super Bowl and win one. My career will be great without it. But, personally, selfishly, I want to know what it feels like. ~~ Dan Marino, CBS Sports, Analyst THE NFL TODAY; Pro-Football Hall of Fame (2005) and former American football quarterback, played for Miami Dolphins (NFL). Despite never being on a Super Bowl-winning team, he is recognized as one of the greatest quarterbacks in American football history.
This year, the Super Bowl XLVIII will be held at the MetLife Stadium in Rutherford NJ on Sunday, February 2nd between the American Football Conference (AFC) champion Denver Broncos) and National Football Conference (NFC) champion Seattle Seahawks) to decide the National Football League (NFL) champion for the 2013 season.
The National Football Conference (NFC) leads the league with 25 wins to 22 wins for the American Football Conference (AFC) as of Super Bowl 2013.
Spectacular, Super Bowl 2014 ads are on YouTube – featured teaser ads from Doritos, Pepsi, Jaguar, Budweiser, etc. By the way, there are other YouTube ads (e.g., Olympic ads, Rocky Broadway Show ad, etc.) in-between but you can click on the “skip ad” located in the lower left corner to view the next Super Bowl teaser.
Super Bowl Sunday, known as the biggest day of the year for TV ads, is an American cultural phenomenon. This year it airs on Fox. According to Variety, Fox had sold 85% of its Super Bowl TV ads by late August and has completed its sales for the event the week before Thanksgiving. Since then, Fox has been focusing on selling ads in its digital stream of the game, commercials in pre-and post-game programming and content on Fox Sports 1 in the week leading up to the Feb 2nd event (beginning Sunday, January 26th).
Besides the excitement of the football game and the commercial TV ad spots, FOX 2014 Super Bowl halftime show, as in prior Super Bowl years, will be the most watched musical event of the year.
This year features 28-year-old crooner Bruno Mars. The 18 Grammy Award-winning R&B musician will perform during the http://www.nfl.com/superbowl/48/events/halftime-show Pepsi Super Bowl XLVIII halftime show
Mars will also be joined by one of the most successful rock bands, Red Hot Chili Peppers. More information about Pepsi Super Bowl Half-time show video at this link http://www.nfl.com/videos/nfl-videos/0ap2000000239783/Bruno-Mars-to-perform-at-Super-Bowl-XLVIII-Halftime-Show
There’s plenty more information including various links to Super Bowl TV videos including the FREE $ Ad spend grid at the AllThingsDigitalMarketing blog titled 2014 Super Bowl XLVIII commercial TV ads sold out at Fox and teaser ads already on YouTube ♦ ♦ ♦ ‘Super Bowl advertising insights’ by Gloria Buono-Daly
For an updated pdf of the Super Bowl 2014 advertiser $ ad spend grid(sample screen-shot above left from 2013), visit the link to be posted here soon or email gmbdaly [at] gmail[dot]com with “FOX Super Bowl 2014 GRID” in subject line.
If you would like to have the grid from last year Super Bowl XLVII (2013) Ad Spend Grid updated Jan 24, 2013 (does not include Subway 30 second spot $ ad spend) visit http://allthingsdigitalmarketing.com/SuperBowl2013Adspend01242013.pdf
For all those digitally inclined app nerds, Fox Sports will be broadcasting Super Bowl XLVIII (including Pepsi halftime show with Bruno Mars) on its FOX streaming website and iOS app at 6:30PM on February 2nd.
In economic times, regardless of consumers pocket sizes, do you think famous celebrity, entertaining, etc., will be enough to get consumers to embrace the brand?
♦ AllThingsDigitalMarketing blog for Super Bowl 2014 Ad Spend Info http://myblog.allthingsdigitalmarketing.com/2014/01/2014-super-bowl-xlvi…
♦ Watch Super Bowl 2014 commercials, www.superbowl-commercials.org/cat/2014
♦ Updated Super Bowl Odds for Every NFL Team Heading into Week 16, Bleacher report, http://bleacherreport.com/articles/1892519-updated-super-bowl-odds-for-e…
♦ 20 Most Effective Super Bowl Ads http://www.thedailybeast.com/articles/2013/01/31/20-most-effective-super…
♦ Fox Has Sold Its Super Bowl Ads At A Record High Price, Business Insider, http://www.businessinsider.com/fox-sells-out-of-super-bowl-ad-slots-2013-12
♦ The 6 Car Companies Spending Millions on Super Bowl Ads in 2014, The Motley Fool http://www.dailyfinance.com/2014/01/19/the-6-car-companies-spending-mill…
♦ 5 Biggest Super Bowl Commercial Spenders, The Street, http://www.thestreet.com/story/12243655/1/5-biggest-super-bowl-commercia…
♦Fox Says Super Bowl TV Ad Inventory Is Sold Out Variety, http://variety.com/2013/tv/news/fox-says-super-bowl-tv-ad-inventory-is-s…
♦ YOUTUBE SUPERBOWL 2014 ADS LIVE ALREADY http://www.superbowl-commercials.org/
♦ Major Beer Innovation Promised by Anheuser-Busch InBev NV (ABI), From Super Bowl 2014 Onwards, http://www.ibtimes.com/major-beer-innovation-promised-anheuser-busch-inb…
♦ Bud Light Hotel To Float Into NY Aboard Norwegian Cruise Line For Super Bowl 2014, International Business Times, http://www.ibtimes.com/bud-light-hotel-float-ny-aboard-norwegian-cruise-line-super-bowl-2014-1457138
♦ Pepsi Get Hyped at Halftime page, http://www.pepsi.com/en-us/d/content/943/Pepsi—There-Since-the-First-#…
♦ Bruno Mars to perform at the Pepsi Super Bowl Halftime show, http://www.pepsi.com/en-us/d/content/15534270/Bruno-Mars-to-Perform-at-t…
Additional resources from 2013 Superbowl:
♦ AllThingsDigitalMarketing 2013 blog, http://myblog.allthingsdigitalmarketing.com/2013/01/super-bowl-xlvii-com…
♦ http://www.superbowlcommercials2013.tv/2012/11/super-bowl-2013-commercials.html Super Bowl 2013 TV ads
♦ https://www.facebook.com/pages/Super-Bowl-commercials-2013/368567936544738 Super Bowl 2013 Ads on Facebook
♦ http://www.nytimes.com/2013/01/09/business/media/a-sellout-for-super-bowl-commercial-time.html Super Bowl Commercial Time Is a Sellout, The New York Times
♦ http://adage.com/article/special-report-super-bowl/buying-super-bowl-2013/238489 AdAge Advertisers in Super Bowl 2013, AdAge
♦ http://www.thefiscaltimes.com/Articles/2012/02/05/The-Big-Big-Business-of-Super-Bowl-XLVI.aspx#page1 UPDATED: Everything We Know About The Super Bowl ad Lineup So Far, Business Insider
♦ http://www.thefiscaltimes.com/Articles/2012/02/05/The-Big-Big-Business-o… GM to Forgo Pricey Super Bowl Ads, Wall Street Journal
♦ http://admeter.usatoday.com Be a part of the USA TODAY Ad Meter panel, USA TODAY
♦ http://sanfrancisco.cbslocal.com/2013/01/23/advertisers-give-sneak-peek-… Advertisers Give Sneak Peek of Super Bowl Commercials Online, CBS San Francisco
♦ http://www.sportsbusinessdaily.com/Daily/Issues/2013/01/23/Marketing-and-Sponsorship/SB-Spots.aspx Should Super Bowl Ads Be Released Early, Sports Business Daily
♦ http://myblog.allthingsdigitalmarketing.com/2012_02_01_archive.html Some SUPERBOWL Ad Resources 2012, AllThingsDigitalMarketing Blog
♦ http://abclocal.go.com/wls/story?section=news/entertainment&id=8966269″>… Upton Mercedes Benz Super Bowl 2013 ad video, ABC
♦ http://consumerist.com/2013/01/23/best-buy-banking-on-amy-poehler-to-bre… Best Buy Banking on Amy Poehler To Break Its Super Bowl Ad Losing Streak, The Consumerist
♦ http://www.thefiscaltimes.com/Articles/2012/02/05/The-Big-Big-Business-o… Big, Big Business of Super Bowl XLVI, The Fiscal Times ♦ http://www.newsday.com/entertainment/tv/tv-zone-1.811968/super-bowl-ads-… Bowl ads: Coca-Cola says goodbye to bears, hello to ‘Mirage’, Newsday
♦ http://youtu.be/6uFQAqwbwSg”>Coca Chase 2013 Ad, Youtube; Vote on who you want to win at cokechase.com
♦ http://www.youtube.com/watch?v=JAqxpWfAm2c” Doritos® Teddybear Prison themed ad “Crash The Super Bowl,” YouTube; This year a public vote will choose one Doritos ad to air during the Super Bowl
♦ http://videocontestnews.com/2013/01/16/how-much-did-the-2013-finalists-s… How much did the 2013 finalists spend on their Crash the Super Bowl entries Video Contest News
♦ http://www.cbspressexpress.com/cbs-entertainment/video?watch=1acf7jgh6b Super Bowl’s Greatest Commercials 2013, CBS Press Express
♦ http://www.wtsp.com/video/2117465788001/1/Kate-Upton-stuns-in-a-leaked-S… Upton stuns in a ‘leaked’ Super Bowl commercial, WTSP.com ♦ http://admeter.usatoday.com/articles/view/countdown-of-champions The Best Super Bowl AdMeters Ever, USA Today Ad Meter
♦ http://neworleanssuperbowl.com Super Bowl XLVII New Orleans Host Committee
♦ http://www.adweek.com/news/advertising-branding/super-bowl-ad-tracker-what-expect-2014-game-154263 Super Bowl Ad Tracker: What to expect
Please share this with your social media and professional network. Thanks.
Any photos are courtesy of Wikimedia unless otherwise indicated.
If you are interested in following I’m on Twitter @gbdaly or http://www.twitter.com/gbdaly
Do feel free to share your digital insights and thanks for visiting.
Please share this blog with your social media and other professional networks. Thanks.
“2014 Super Bowl XLVII commercial TV ads sold out at Fox ” is part of the annual Super Bowl advertising insights ▲▲▲ series by Gloria Buono-Daly